St Dominic’s Grammar School for Girls, Belfast, produced the winning entry for the UK schools Bin It! 14-16 media and business studies competition, launched in 2017. The school won £500 and the winning team members shared a £500 prize in vouchers.
The campaign competition project offered students the opportunity to work on a business-in-the-real-world project with educational content covering a range of activities – marketing planning and strategy, research, creative concepts, final design works and evaluations.
There were two runner-up schools with team entries that, in the opinion of the judges, showed creative flair and understanding of marketing issues surrounding litter – St Paul’s High School, Bessbrook, Newry and the Northampton School for Boys, Billing Road, Northampton. The runner-up schools each won £250 and the runner-up teams won £250 of vouchers for their student members.
Bin It! is an educational programme sponsored by The Wrigley Company, and supported by Keep Britain Tidy, Keep Scotland Beautiful, Keep Wales Tidy and Keep Northern Ireland Beautiful. The programme has been running in schools successfully for over 10 years.